Get Shouting vs Planable (2026)
Integrated & Automated
Social Marketing
+ Email Marketing
+ Automated CRM
+ Actionable Analytics
Social Collaboration
& Approval Platform
When you're marketing an ecommerce store or small business, it's important to pick the right tools that will fit your marketing automation and analytics needs, budget, team size, and ability to grow. Your tools should make your life easier and give you the insight and ability to close more sales. Here's an honest comparison of Get Shouting and Planable, two of the most popular marketing tools available.
Platform Overview
Get Shouting
Get Shouting is an integrated & automated marketing suite: social post creation & publishing, email campaigns, and automated CRM Journeys, with all your data connected and integrated to give you a full picture of what's working. Built for e-commerce, small businesses, and their agencies.
Planable
Planable is a team collaboration and social media content planning platform built around approval workflows. Its core strength is helping teams — especially agencies and brands with multiple stakeholders — create, review, approve, and publish social content without the chaos of email threads and shared documents. It supports 9 social platforms (Facebook, Instagram, LinkedIn, X, YouTube, TikTok, Pinterest, Google Business Profile, Threads) and offers multiple content views (feed, calendar, grid, list), version history, team-only drafts, content annotations, and configurable approval workflows. Analytics and social inbox engagement are available as paid add-ons, not included in base plan pricing. Planable has no email marketing, CRM automation, or ecommerce store integration. Pricing is per workspace (one workspace per brand or client), with unlimited users per workspace. Target market: marketing agencies managing multiple clients, brands with large marketing teams, and content teams needing structured approval processes.
Feature Comparison
| Feature | Get Shouting | Planable |
|---|---|---|
| Social Marketing | ||
| Platform Coverage | 10 platforms | 9 platforms |
| Manually Create Posts | ||
| AI Assist for Copy Creation | AI post rewrite/generate (limited) | |
| Generate Posts From URL | ||
| Generate Posts From Store Inventory | ||
| Generate Batch of Posts from Inventory | ||
| Generate Ad Assets | ||
| Generate Ad Assets from Store | ||
| Manual Scheduling | ||
| AI-Optimized Scheduling | Best time to post via Analytics add-on | |
| Social Inbox | Add-on: $9/workspace/month extra | |
| Post Metrics | Analytics add-on required: $14/workspace/month | |
| Platform Metrics | Analytics add-on required: $14/workspace/month | |
| Email Marketing | ||
| Email Campaign Creation | ||
| Design Templates | ||
| Design Template Creation | ||
| Content Templates | Post templates for social only | |
| Content Template Creation | Social post templates only | |
| Automatic Contact Import from Store | ||
| Automatic Segment Creation from Store | ||
| Automatic Segment Creation from User Behavior | ||
| Custom Segment Creation | ||
| Pay per Send | Flat rate | |
| Pay per Contact | Flat rate | |
| Automated CRM | ||
| Email & SMS Messages | ||
| Visual Journey Builder | ||
| Custom Segment Creation | ||
| Message to Purchase Analytics | ||
| Pay per Send | Flat rate | |
| Pay per Contact | Flat rate | |
| Analytics | ||
| AI Analysis of All Marketing & Performance | ||
| Action Items Based on All Marketing & Performance | ||
| Commerce Analytics | ||
| Social Analytics (Posts, Platforms & Trends) | Analytics add-on: $14/workspace/month extra | |
| Email Analytics (Bounce, Complaint, Purchase) | ||
| CRM Analytics (Top Journeys, etc.) | ||
| Core Features | ||
| Asset Management | 10GB (Basic) / 50GB (Pro) media storage | |
| Drag and Drop Calendar | ||
| Shopify Integration | ||
| Shopify Billing | ||
| WooCommerce Integration | ||
| Starter Price | $49/mo flat |
Basic $33/workspace/mo (annual) 50 free posts trial; analytics & inbox add-ons extra |
| Intermediate Price | $49/mo flat same rate, more features as you grow |
Pro $49/workspace/mo (annual) +$14/mo analytics +$9/mo inbox = $72/workspace/mo with full features |
Strengths & Weaknesses
Get Shouting
Strengths
- Single platform: social + email + CRM + analytics — no separate tools or add-on fees
- AI generates social posts directly from URLs and store inventory
- Flat monthly pricing — analytics and inbox included, not extra
- Store-triggered CRM journeys based on purchase and behavioral data
- Cross-channel AI insights: social + email + commerce in one view
- 10 social platforms including Bluesky (not in Planable)
Weaknesses
- Less advanced content approval workflows than Planable's multi-level approvals
- Not specifically designed for large agencies with complex client approval processes
Planable
Strengths
- Best-in-class team collaboration and content approval workflows
- Multi-level approval workflows (Enterprise) for legal, compliance, and client review
- Version history, text annotations, and internal team-only drafts
- Unlimited users per workspace — not priced per seat
- Free trial with 50 posts, no time limit, no credit card
Weaknesses
- No email marketing, CRM, or marketing automation
- Analytics and social inbox are paid add-ons — not included in any base plan
- Per-workspace pricing multiplies costs for agencies with many clients
- No AI post generation from URLs, product pages, or store inventory
- No Shopify or WooCommerce integration
- Post limits per workspace (60/mo Basic, 150/mo Pro)
Who Should Choose Each Platform?
Choose Get Shouting if you…
- Need social media, email, and CRM all in one platform
- Run an ecommerce store and want AI-generated posts from your inventory
- Want analytics included without paying extra add-on fees per workspace
- Want cross-channel AI insights connecting social, email, and commerce data
- Prefer a flat monthly rate instead of per-workspace pricing that multiplies
Consider Planable if you…
- Run an agency with complex multi-client approval and review workflows
- Need multi-level approval processes involving legal or executive stakeholders
- Focus purely on social media with no email or ecommerce requirements
- Have large teams collaborating on content who need version history and annotations
- Already have separate email and CRM tools you're satisfied with
Summary
Planable is purpose-built for one thing: making social media content collaboration easier. Its approval workflows, version history, team-only drafts, and annotation tools are genuinely best-in-class for agencies and large marketing teams that need structured content review processes. If your biggest pain point is getting content approved efficiently across multiple stakeholders, Planable solves that problem well.
However, Planable is a content planning tool, not a marketing platform. It does not offer email marketing, CRM automation, or ecommerce store integration. Analytics and social inbox engagement are paid add-ons that significantly increase the effective per-workspace cost. For agencies managing multiple clients, the per-workspace pricing model can scale to substantial monthly fees before analytics and inbox costs are even factored in.
Get Shouting takes a different approach: everything you need to market your business — social publishing across 10 platforms, AI-generated posts from store inventory, email campaigns with automated journeys, CRM segmentation, and cross-channel analytics — in a single flat-rate platform. For ecommerce brands and small businesses that need to execute across channels, not just plan and approve social content, Get Shouting provides a more complete and cost-effective solution.
Frequently Asked Questions
Does Get Shouting replace Planable?
Does Planable include analytics?
How does Planable pricing compare to Get Shouting?
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What social platforms does Planable support?
Sound like a better fit?
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